the first taste / 01

cherry 01.

cherry-flavored nail lacquer

For your manicure.
With kissing in mind.

$28proposed price / one bottle
USD · pre-launch

Express interest. No order or payment.

just keep me posted
the first taste

Cherry-red nails with cherry flavor. We’re creating CHERRY 01 to bring taste into your manicure, your pedicure, and the moments someone gets closer.

Wear it for yourself. Intimacy is part of the story, too.

color meets flavor

Flavor is the point. Cherry on your nails, with tasting and kissing in mind.

We’re developing cherry flavor within the lacquer itself, alongside the color and glossy finish.

inside CHERRY 01

Our formula direction pairs real-fruit flavor with naturally derived ingredients and rich cherry-red color.

Edible beauty is the direction we’re developing: everyday color with taste and intimacy built into the brief.

Edibility and suitability for intimate use require testing. We’ll share the final ingredients and supported uses before launch.

the first release

CHERRY 01 comes first, with a planned price of $28 a bottle.

Join the list for the launch announcement and first chance to shop.

No payment today. Joining does not reserve a bottle.

beautiful on your own terms

for you.
for kissing.

A red manicure for everyday.
Cherry flavor for the closer moments we’re designing for.

LÈCHE campaign: deep cherry nail lacquer application
01 / the color comes first
LÈCHE campaign: cherry-red pedicure on blush satin
02 / down to the last detail

a little more than meets the eye. 🍒

CHERRY 01 / your first taste

get a little
closer.

CHERRY 01 campaign bottle
cherry 01.flavored nail lacquer
$28proposed price · USD

Tell us you’d consider CHERRY 01 at $28. We’ll keep you close for release news.

Pre-launch interest only. No charge, order, or reserved stock. Price, formula, and release date are not final.